The Spanish journal Tripodos (www.tripodos.com) has opened an international Call for Papers mainly addressed to scholars involved in Audience Research. Under the suggesting title of "From spectators to users: exploring the ongoing transformation of media audiences", both Peter Lunt and Miguel Vicente, will edit this special issue. This call is clearly well connected to the work that the IAMCR Audience Section has been conducting since several years, so we kindly ask you to distribute it among all your peers working in topics related with Audience Research.
You can access the full CfP in the enclosed file and at the following website address:
The deadline for receiving full texts is 10 February 2015.
Please below you can also read a short abstract of this call:
Abstract: The role of media in the life of audiences has experienced a noticeable transformation during recent decades due to rapid technological transformation and the integration of media into social and institutional practices. Consequently, the concept of ‘audience’ itself has shifted to embrace new perspectives and approaches. Starting from the era of mass communication in which audiences were either conceived of in terms of motivations and effects or as an aggregated audience as public, we increasingly recognize the new potential of audiences as members of mediated social networks, as consumers of diverse media contents on complex combinations of modes of deliver and as content-producers. All of which challenges traditional flows of communication in which audience research placed television as its core medium in a domestic context of reception.
The tensions inherent in the study of audiences of linear media often focused on a debate over the power of the media and of the audience –between the passive and the active audience. In contrast, the new media environment engages audiences in a variety of contexts, for a range of purposes and with varying forms of being and audience. Consequently, we invite papers that deal with the ways people are getting involved in contemporary communication configurations, reflecting on how individuals, broader social groups and institutions and media producers frame the variety of forms of audiencehood.